CBS Fans Only'sphere

If you like keeping up with sports, videos, tidbits and scoops, you’ll want to check out the new CBS sports Network site, Fans Only. If you’re a serious sports fan, I think you’ll love their new site. It’s a social networking platform that you can personalize (similar to NetVibes or PageFlakes) to display up to the minute news from thousands of sources, virtual tailgates, blogs and game picks. Fans can free create pages to follow their favorite teams, adding multimedia content such as streaming video highlights, statistics, polls, rankings and chats. This is very novel. It’s fun, it’s interactive, confident and progressive to let readers “slice and dice” media.

I’m a big sports fan, the kind of guy that naively believes the Cubs are going to win it all, year after year. So, it shouldn’t come as a surprise that I’m super excited about Sphere partnering with CBS College Sports to connect their brand of sports news to conversational media. Just like technology, politics and entertainment, connecting sports news to conversational media is a natural fit, the blogosphere is full of great, cutting edge entertainment content.

Our team has worked closely with Patty Hirsch and Ellie Hirschhorn to scope out the Sphere Related Content service and implement. Sphere is a featured tab in the top navigation bar, enabling core functionality to the site. Just click on the Sphere tab and you’ll see what’s buzzing in sports. The drop down menu enables you to narrow your focus to Professional or Collegiate Basketball, Baseball, Football and Hockey. Great folks to work with, open to new ideas and the type of partner that just gets it. Congrats to the team at Fans Only and CSTV for launching a great service.