Sphere Blog

June 18, 2007

WSJ’Sphere

Filed under: Sphere Publisher Partners — sphere @ 6:26 am

wsj3.png

In the next couple of days, we have a few announcements about new partner sites and how it’s going at Sphere. The first piece of news is that the Wall Street Journal recently introduced Sphere Related Content links throughoutwsj1.png WSJ.com and WSJ Blogs. This is one of our favorite implementations to date as the results are shown in-line and supported with our plug-in. This means that every article page on WSJ.com and WSJ blogs displays both related articles from the online journal and high quality bloggers, resulting in more opportunities for bloggers to add their voice to the discussion. Always a good thing.

While an honor for Sphere to partner with such a venerable publisher brand, it’s also another great opportunity for bloggers to join the conversation as well as reach a broader audience of readers than the early adopter technology crowd that has been immersed in blogs since 2003.

Thanks to WSJ for embracing the blogosphere and for their unwavering support in partnering with us. And specialwsj2.png recognition to Raanan, Rama (who also pushed us to create a set of links on WSJ blogs that aggregates all the posts on the index page – turns out to be a great idea) and their team for nailing this implementation. Please let us know what you think.

Also, check back the next few days for some additional announcements.

4 Comments »

  1. Congrats on this launch guys!

    Found an interesting intersection between WSJ opening up this way and something Gerry McGovern wrote about over the weekend. We blogged about it here:

    http://www.clickability.com/blogs/clickabilityCentral/Weaving_a_Social_Web.html

    Comment by Noah Logan — June 18, 2007 @ 11:46 am | Reply

  2. Nice! I remember when we dicussed this concept last year in a phone call.

    Speaking of phone calls, please give me a shout, it’s been too long since we talked!

    Comment by David — June 19, 2007 @ 12:19 am | Reply

  3. Just wanted to drop by and say hi.
    When you get a chance, do visit my blog as well.

    Joseph
    ambatchmasterpublisher

    Comment by Joseph — June 19, 2007 @ 1:23 am | Reply

  4. Hi, I just got “Sphered” via the WSJ’s new hookup. Suddenly I am getting referrals from WSJ on-line content. (Is that a real citation?) Thanks WSJ and thanks Sphere. Now more people will know what the Big 4 are really up to!

    Regards,
    fm

    Comment by Francine McKenna — June 19, 2007 @ 2:11 pm | Reply


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